Your Idea

Est. Today

For startup founders

The platform built for founders who ship.

Validate your idea, grow with a community of builders, and cut costs with curated founder stacks.

viablebrand.com/v/

Free forever. No credit card required.

Directory

What founders are building

Browse the startups listed by their founders.

Founders Hub

Validate your idea with a step-by-step process.

Start your hub
Discovery
Strategy
Single
Target Audience Interviews
Synthesizing feedback...
“Early advocates consistently state that manual data entry across disparate tools is their biggest bottleneck to scale.”
Map Competitor Moats
Generate Buyer Persona
Forecast Year 1 Revenue
Auto-sync Hub
Pillar Discounts

Scale your startup.
Unlock exclusive pro plans.

Curate the tools you use, label your stacks, and share them publicly. Available to all free and paid members with exclusive partner discounts.

Build your stack

Backend

Supabase Pro

Retail: $25/mo

Your Price: $15/mo

SAVE 40%

AWS Startup Tier

Retail: $0

Your Price: $10k in Credits

REDEEM NOW

Front-End

Vercel Pro

Retail: $20/mo

Your Price: $10/mo

SAVE 50%

Tailwind UI Plus

Retail: $299 once

Your Price: $149 once

SAVE 50%

Marketing

HubSpot Marketing Pro

Retail: $800/mo

Your Price: $240/mo

SAVE 70%

Mailchimp Standard

Retail: $20/mo

Your Price: $10/mo

SAVE 50%

Sales

Apollo.io Basic

Retail: $49/mo

Your Price: $39/mo

SAVE 20%

Pipedrive Advanced

Retail: $39/mo

Your Price: $0 (6 Mo)

REDEEM NOW
Pricing

Simple, smart, transparent pricing

Get listed and start building your stack on ViableBrand for free. Upgrade when you're ready to scale.

Save 20% annually
Free/ forever

Get listed, explore the community, and start building your stack.

Create a directory listing
Browse the full directory
Get discovered by founders
Stacks (requires listing)
Sign up free

Starter

Ideal for single founders.

$19/ month
Upgrade to Starter

Includes

  • Founders HubFull access to all validation, foundation, financial, and launch tools.
  • Up to 5 listingsList multiple products or ventures under one account.
  • Advanced analyticsViews, engagement, and conversion tracking on your listings.
  • Deeper Stack discountsExclusive founder deals on 180+ tools in your stack.
Recommended

Pro

Great for co-founder teams.

$49/ month
Upgrade to Pro

Everything in Starter

  • Founders Hub for up to 3 co-foundersFull Hub access shared across your co-founding team.
  • Beta accessFirst look at new and improved tools.
  • Unlimited legal docsNDAs, ToS, privacy policies — no limits.
  • Unlimited analysesRun moat and market scans without limits.
  • Priority supportJump the queue.

Scale

For teams ready to scale.

$99/ month
Upgrade to Scale

Everything in Pro

  • API accessIntegrate ViableBrand into your workflow.
  • White-label exportsYour brand, your docs.
  • Dedicated onboarding1:1 setup and guidance from the team.

“I spent 3 months building a tool nobody wanted. I should have validated it the first weekend.”

— Indie Maker

Turn your weekend hack into a viable product.

Read the Validation Guide →

Free to access. No credit card required.